A diversity-tech

platform for financial media & events.

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find new voices

Underrepresentation is not a pipeline problem. It is a listening problem.

Who are you listening to?

Choir centers the voices of people of color and women.

Join Us:

The Choir Certification™

For financial events. Stay relevant, reach more people, and publicize your commitment to DEI with
the Choir Certification.
Apply today.

The Voices™ Platform

A place where conference organizers, marketing teams, and journalists connect directly with new-to-them Voices; all people of color, women, and/or nonbinary experts.

The Choir Pledge

For ALL speakers, sponsors & attendees: sign the free Choir Pledge to show public solidarity and help change the face of financial services.

Choir in the Spotlight

Why Female Advisors Leave the Business, and What Firms Can Do to Stop Them

Firms need to look inward and ask difficult questions to overcome these issues, says Sonya Dreizler, co-founder of…

Meet the 2022 LUMINARIES Winners

We’re thrilled to present the second group of LUMINARIES winners. The Class of 2022 standouts are being…

Provoquer le changement / Bring About Change

Cette semaine, l’Américaine Sonya Dreizler, cofondatrice de la plateforme Choir, qui a participé à l’évènement de CFA…

VIDEO: A platform for Financial DEI activism at conferences & for media

If you can’t measure it, you can’t improve it! Imagine if the financial industry events and the…

Podcast: Changing the Face of Finance: Special Guest Sonya Dreizler

For decades the financial services industry has been dominated by middle-aged white men. It’s the image we…

Will financial services achieve its ambition of inclusion? Get the facts about inclusion

This setback can also have an impact on talent pipelines as visibility of diverse leadership reduces. Despite…

Sonya Dreizler’s zeal is turning 2022 RIA events into a giant coming-out for talented women, with Choir algorithms and a larger halo effect

Long a Twitter force, the San Francisco entrepreneur caught a women’s wave with a judicious admixture of…

How Choir Co-Founder Liv Gagnon Is Elevating Diversity in Finance

By focusing on financial conferences and media, the Rising Star is lifting the voices of women, non-binary…

Choir’s New “Safety by State” Tool Provides Conference Planners and Attendees Data on Abortion Access and LGBTQ+ Rights

The free interactive map and database use publicly available state policy data from leading human rights organizations.

VIDEO: Sonya Dreizler on Creating Greater Demographic Representation, One Conference at a Time

In this video, David Armstrong, editor-in-chief and executive director of content, WealthManagement.com, and Sonya Dreizler, co-founder, Choir, dissect…

Snappy Kraken Recognizes Best Industry Marketing Work with Jolt! Awards

The awards are meant to elevate the quality of financial services marketing by highlighting stand out work…

Uplifting Underrepresented Communities at Financial Conferences

In this episode, Matt Halloran speaks with Liv Gagnon, co-founder of Choir, the first conference diversity certification…

Changing the Face of Finance One Conference at a Time

Sonya and Liv join Renegade Capital to share why they believe increasing representation is important and how…

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CHOIR PLEDGE